However, you can cement your corporate image and build up brand loyalty with your customers with a fourth stage.
The goal at this stage is to produce video content that favors brand advocacy. Your business must continue to build trust with customers, as they are your biggest advocates. In other words, they continue to support you by referring your brand to other prospects, thus potentially enlarging your customer base and further generates revenues.
There are multiple video formats that can help you do just that:
