intellectual Property Portfolio Management
intellectual property rights are enjoying the same importance and value as the physical assets for companies and individuals too. Those rights have so many different forms:
- Trademarks
- Patents
- Trade secrets
- Copyrights
- Brands
- Goodwill
Business with a multitude of IP rights creates the need of managing and organize them through an advanced IP Portfolio Management system in order to maximize their value. Some other companies construct an IP portfolio for just one product. Intellectual property Firms can perform IP Portfolio Management which includes:
- Copyrights for marketing materials.
- Trademarks for the business name and logo.
- Patent for product protection.
