first of all lets understand the differences between digital marketing and traditional marketing, you need to understand what marketing is:
Marketing is a group of strategies aimed at marketing a brand or product.
It is obvious that digital marketing became important this year which creates lots of new opportunities for digital marketing agencies in Egypt and marketers.
All we mentioned are examples of traditional marketing strategies.
The concept of digital marketing is very similar to the traditional concept of marketing, as its goal is also to promote and market a brand or product. The difference is that digital marketing is done through the Internet.
As an online strategy, you use tools such as: websites, blogs, social networks, videos, as well as applications on cell phones that are marketed for business.
Advantages of digital marketing
The big difference to digital marketing is that with the Internet, you can analyze the metrics that relate to the outcome of actions and actions in the current time. In offline marketing, or as we call it offline marketing, you can only get an approximate number of people who have seen a commercial advertisement on TV or an advertisement displayed on the street, for example.
In digital marketing, you can know - and exactly - the number of people who clicked on your ad, the actual number of people who downloaded your digital book, as well as the number of people who purchased your product, and so on ...
Through this data, you can examine various strategies, and even correct a mistake, for example, if necessary.
